{"id":9696,"date":"2026-07-07T14:44:51","date_gmt":"2026-07-07T14:44:51","guid":{"rendered":"https:\/\/kenyatopstories.co.ke\/?p=9696"},"modified":"2026-07-07T14:47:24","modified_gmt":"2026-07-07T14:47:24","slug":"zimbabwean-born-entrepreneur-investor-dr-edd-branson-launches-swahili-edition-of-the-business-of-art-as-he-expands-investments-into-kenya-and-the-wider-east-african-creative-economy","status":"publish","type":"post","link":"https:\/\/kenyatopstories.co.ke\/index.php\/2026\/07\/07\/zimbabwean-born-entrepreneur-investor-dr-edd-branson-launches-swahili-edition-of-the-business-of-art-as-he-expands-investments-into-kenya-and-the-wider-east-african-creative-economy\/","title":{"rendered":"Zimbabwean-born entrepreneur, investor Dr. Edd Branson  launches Swahili edition of The Business of Art, as he expands investments into Kenya and the wider East African creative economy"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/kenyatopstories.co.ke\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-07-at-13.28.03-682x1024.jpeg\" alt=\"\" class=\"wp-image-9697\" srcset=\"https:\/\/kenyatopstories.co.ke\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-07-at-13.28.03-682x1024.jpeg 682w, https:\/\/kenyatopstories.co.ke\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-07-at-13.28.03-200x300.jpeg 200w, https:\/\/kenyatopstories.co.ke\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-07-at-13.28.03-768x1152.jpeg 768w, https:\/\/kenyatopstories.co.ke\/wp-content\/uploads\/2026\/07\/WhatsApp-Image-2026-07-07-at-13.28.03.jpeg 853w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">by David Njoroge<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zimbabwean-born entrepreneur and investor Dr. Edd Branson has launched a Swahili edition of his new book, The Business of Art, as he expands investments into Kenya and the wider East African creative economy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Published by Edd Branson Publishers, the book targets artists, creatives and entrepreneurs, offering guidance on turning creative talent into sustainable businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Branson, who has invested in creative industries across Eswatini, Zambia, the United States and Jamaica, said he now sees Kenya as a key growth market because of its digital economy, mobile money ecosystem and expanding creative sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cTalent alone is not enough. Artists must understand the business of art,\u201d said Branson.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through his investment network, Branson has begun backing Kenyan companies and startups, focusing on the creative, technology and financial services sectors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Business analysts said Branson&#8217;s expansion into Kenya could encourage more international investors to explore opportunities in East Africa&#8217;s creative economy, a sector that has received limited attention from traditional investors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Branson has built a reputation for supporting projects that strengthen creative industry value chains while helping artists and entrepreneurs develop sustainable enterprises.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Business of Art is available through Edd Branson Publishers and aims to help creatives build businesses around their work rather than rely solely on artistic talent.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>by David Njoroge Zimbabwean-born entrepreneur and investor Dr. Edd Branson has launched a Swahili edition&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9696","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/9696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/comments?post=9696"}],"version-history":[{"count":3,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/9696\/revisions"}],"predecessor-version":[{"id":9701,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/posts\/9696\/revisions\/9701"}],"wp:attachment":[{"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/media?parent=9696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/categories?post=9696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kenyatopstories.co.ke\/index.php\/wp-json\/wp\/v2\/tags?post=9696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}