Naivas Launches Month-Long “Kikwetu Black November” Shopping Campaign Across Kenya

Kenyan retail giant Naivas Supermarkets has officially launched its month-long “Kikwetu Black November 2026” shopping campaign, aimed at providing consumers nationwide with extensive discounts, top-tier local and international brands, and rewarding shopping experiences.

The nationwide campaign was officially inaugurated on Saturday at the Naivas Nyali Centre in Mombasa County, setting the stage for a month of promotional offers designed to help households access quality products as they prepare for the festive season.

Running under the theme “Deals Za Stima,” the campaign places a primary emphasis on non-food assortments, including electronics, home appliances, homeware, furniture, bedding, kitchen essentials, beauty, and lifestyle products.

Naivas management noted that the initiative aligns with the retailer’s core brand promise to “Save You Money,” delivering competitive pricing and value across thousands of everyday items. Throughout November, shoppers across the country can expect exclusive offers, in-store activations, and instant rewards.

Building on the “Naivas Kikwetu – Kila Siku” framework, which celebrates local traditions and everyday Kenyan experiences, the campaign aims to ease the cost-of-living burden while offering meaningful savings on essential household upgrades.

The month-long shopping event is active across all Naivas branches nationwide, with official communication channels providing daily updates on featured deals and promotional terms. Established as one of Kenya’s leading retail chains, Naivas continues to expand its footprint, offering diverse fresh-food and own-brand propositions tailored to local communities.