By Steve El Sabai
In an unexpected and heartwarming surprise, Coca-Cola put smiles on the faces of thousands of Nairobi commuters with its “Javv na Coke” campaign, offering free matatu rides throughout the city. The initiative began at 6 a.m., with Coca-Cola covering the fare for passengers traveling from Ngara stage to over ten destinations, including Westlands, Uthiru, Kangemi, Limuru, and Wangige.
The catch? Commuters only had to buy a returnable Coke bottle for just Ksh 20, regardless of the fare to their final destination. The campaign, which provided financial relief to many, quickly became the talk of the town, especially as January is often a tough month for many households.
Florence Waweru, a commuter on her way to Limuru, couldn’t hide her excitement. “God is great! I usually pay Ksh 120 to travel to Limuru and back, but today, I saved that money and got a Coke instead,” she said with a smile. Her sentiment was echoed by Joyce Akinyi, a vendor from Wangige, who shared her appreciation: “I saved Ksh 40 after Coca-Cola paid my fare. This initiative is a blessing, especially in January when expenses are high.”
For Justus Ndunda, a regular traveler between Ngara and Limuru, the surprise was just as welcome. “I heard about the campaign at the stage and grabbed the chance. I usually spend Ksh 60, but today, I saved Ksh 40 and enjoyed a refreshing Coke,” he said, clearly pleased with the gesture.
While it’s uncertain whether Coca-Cola will extend the campaign to other parts of Nairobi, the “Javv na Coke” initiative has left many commuters hoping for more surprises in the future. It’s a refreshing reminder of the power of small acts of kindness during tough times.