BY ERIC OGOTT.
Kenya’s number one retail chain,has officially opened the doors of its 92nd outlet at The Brick Mall Thindigua, Kiambu road. The exciting development kicks off the retailers expansion set for this year and is a step closer to the store number 100. A feat that will be the first to be accomplished by a supermarket chain in Kenya.
The new outlet covering more than 20,000 square fit of trading space is the new anchor tenant at The Brick Mall,along Kiambu roadd and also the 6th Naivas outlet in the Greater Kiambu County.
” Naivas’ heritage as a Kenyan homegrown has set us apart in the art of anticipating customer needs even before they voice them,this has ensured that we continually learn the science of understanding customer needs and ultimately meeting them at their point of need,the most critical being freshness, quality, variety, affordability and convenience.
Therefore, 33 years down the line,our customers know that they can trust us to deliver on these, evrytime they patronize us. This branch will be no different, the shopping experiences promises to be wholesome as it is stocked with variety of products ranging from fresh produce, commodities, electronics and other general products,” Said Willy Kimani, Chief Commercial Officer.
“The store opening comes at a very exciting period just after the Launch of our seasonal campaign dubbed Naivas Kikapu Kibonge, a 9 week campaign that speaks to the hard economic situations that Kenyans are facing and promises that not only Thindigua residents but all Naivas shoppers across the country of Kiextra offers, kibbigie discounts and kibunda choices.
Therefore, we know economic times have been tough, but as the Kenyan retailer of choice ,we bear a duty to society to make the shopping basket heavier while ensuring it is lighter on the pocket,” Concluded Willy Kimani.